Skip to content
Seal of the University of California, Davis UC Davis Law Review

Vol. 47, No. 2, December 2013

Symposium — Brand New World: Distinguishing Oneself in the Global Flow

Brand New World: Distinguishing Oneself in the Global Flow 

Parody as Brand 

No (More) Logo: Plain Packaging and Communicative Agency 

Living Together in One Civilized World: How Luxury Companies and Consumers Can Fulfill Their Ethical Responsibilities to the Poor 

California Marking & Collective Amnesia 

Distinctively Similar: A Generic Problem 

We Will Make a Man Out of You”: Taro “Brands” and Initiation “Styles” on the Rai Coast of Papua New Guinea 

A Primer of A, B, Seeds: Advertising, Branding, and Intellectual Property in an Emerging Industry 

Brands of Piety 

Peripheral Matters: Selvage/Chef-de-piece Inscriptions on Chinese Silk Textiles 

© Regents of the University of California. All rights reserved.